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Why Directories Still Work in 2025 — If You Know How to Scale Them In an online landscape dominated by AI-driven content and ever-shifting Google algorithm updates, many digital marketers have questioned the viability of web directories. Isn’t that an outdated SEO tactic from the early 2000s? Not necessarily. In 2025, directories still work — […]

From Cold Email to Conversion: A Directory Owner’s Journey As a directory owner in today’s ever-evolving digital ecosystem, there are two things you strive for: quality submissions and steady growth. However, hitting both of these targets consistently can feel like shooting in the dark–especially when done manually. Enter cold outreach. More specifically, personalized cold emails […]

The Undeniable Power of “Get Listed Today”: The Pitch Founders Can’t Ignore Every founder who launches on Product Hunt experiences a whirlwind of excitement—and overwhelming noise. In those first 24 hours, their inbox is flooded, Twitter is blowing up, and visibility is peaking. It’s the golden window to connect with a startup when their energy […]

Why Cold Email Outreach Is Perfect for Niche Directories If you’re running a niche directory, you’ve probably realized how challenging it can be to consistently attract high-quality listings. Without listings, visitors don’t convert. Without visibility, startups can’t find you. And without submissions, your directory might as well be invisible. So how do you break this […]

Rethinking Directory Growth: Why “Skip Ads, Do Outreach” Works Better Growing an online directory is no small feat. In a world where “build it and they will come” has long been proven wrong, directory owners often turn to paid advertising as the quick fix to drive traffic. But paid ads can be expensive, competitive, and […]

Why Building a Community Directory is a Smart Move A community directory is more than just a list of links — it’s a resource hub, a place where people find relevant tools, services, or groups related to a specific niche. Whether you’re targeting startups, SaaS tools, wellness communities, or AI products, creating a curated digital […]

Why Cold Emails Work for Startup Directories Cold emailing might sound like an outdated or intrusive strategy, but in reality, it remains one of the most effective outreach methods—especially when it comes to connecting with early-stage startups. For startup directories, engaging directly with founders soon after their Product Hunt launch can be a game-changer. A […]

Why Outreach Templates Can Make or Break Your Directory Submission Strategy If you’re running or launching an online directory—whether it’s for AI tools, SaaS platforms, or digital agencies—your growth depends heavily on consistently getting new, relevant submissions. Crafting effective outreach emails is one of the most efficient ways to achieve that. But let’s be honest: […]

Why Smart Email Funnels Are a Game-Changer for Selling Premium Listings In the modern age of directory growth, relying on passive listing submissions isn’t enough. If you own a startup directory like uno.directory, a solopreneur platform like Aura++, or a tech-focused hub like Praneet Brar’s website, then implementing smart, personalized email funnels is the secret […]

Directory Scaling Is Broken. Here’s the Fix. In the ever-growing digital landscape, directories have become a critical component for discovery, visibility, and SEO growth. From niche marketplaces for SaaS tools to curated collections of AI startups, directories serve founders, consumers, and marketers alike. However, there’s an elephant in the room: directory scaling is broken — […]

Say Goodbye to Manual Cold Emails: Why It’s Time to Automate Your Founder Outreach If you’re a directory owner or an indie hacker trying to grow your online directory, chances are you’ve found yourself drowning in Google Sheets and manual data entry. You might even have a tab open right now with today’s Product Hunt […]

Your Cold Email Playbook for Directory Domination If you’re a directory owner, solopreneur, or indie hacker, you know that building a high-quality directory isn’t the hard part — it’s getting people to submit their products that makes or breaks your success. You already wear multiple hats, from running the platform to handling promotion. But what […]